Organizational Leadership

Leading with passion and empathy… and fun.

17 years at one company, especially at a marketing agency, is rare. Pair my agency tenure with successful 15-year client relationships, and it’s fair to say I’m a remarkably loyal leader, teammate, and client advocate. It’s not an exaggeration to say I have many clients, partners, and colleagues who feel the same about me.

In my time with Accenture Song / Scout, I’ve been privileged to lead my team through a variety of situations that resulted in an even more close-knit team every step of the way.

Change Management

  • Achieved 70% - 100% employee retention rate through one merger and two acquisitions

  • Client relationship continuity management through mergers, acquisitions and leadership changes

Employee Initiatives

  • Created an organizational wellness program to support employees through the pandemic transition to a remote work environment

  • Developed a rapid-onboarding training process for new employees

Finance & Operations

  • Designed a financial acumen training program for all employees to enhance understanding of agency financial strategies and applications to support organizational revenue and margin goals

  • Lead divisional operational improvements and pricing changes to achieve +200% gross margin improvement in 6-months

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Brand Strategy

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Client Growth, Retention and Innovation